Marketing

Which Super Bowl commercials won the USA Today Facebook Ad Meter and got the most social media buzz?

USA Today Facebook Ad Meter

The winning commercial for the USA Today Facebook Ad Meter was: Dorito’s Baby Sling, showing that babies and grandmas reign supreme in the world of Super Bowl advertisements.

In second place, was: Bud Light’s Here We Go featuring a rescue dog Weego, who fetches a beer every time he hears ‘Here We Go.’

Social Media Buzz

If the advertisements were to be ranked by which ad got the most buzz on social media it was: Bodywear for  H&M according to an infographic by Bluefin Labs.

(Source: Bluefin Labs)

Some statistics:

This year, advertisements during the Super Bowl cost on average $3.5 million for a 30 second spot.

More than 2.1 million viewers watched via live streams and a record breaking 111.3 million broadcast viewers (Source: Mashable).

The highest Tweets per second #SuperBowl peak came at the end of the game: 12,233. 2nd highest was during Madonna’s performance: 10,245 (Source: Twitter).

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