Turn Your Frown Upside Down – The Second Screen is a Marketing Opportunity
Marketing

Turn Your Frown Upside Down – The Second Screen is a Marketing Opportunity

Television consumption is no longer done alone.  Mobile devices – smartphones and tablets – are growing in usage while watching television. Check out these stats from NielsenWire: This is a marketing opportunity! Shopping on Smartphones – Mobile Commerce – 29% of 25-34 year olds shop on their smartphones while watching TV.  The promotion of products during … Continue reading